or listen on
A conversation with Brandt Hanley brings 21+ years of executive search experience
Struggling to find and retain top talent? You’re not alone. In this episode of CEOs Unscripted, I sit down with Brandt Hanley from ROI Executive Search to uncover why most mid-market companies are getting hiring ALL WRONG.
What You’ll Learn:
Why the traditional interview process is fundamentally broken
Cultural fit vs qualifications: What ACTUALLY matters in hiring
The true cost of a bad hire (3-4x annual salary!)
How to create an effective onboarding process that retains talent
Why hiring “mini-me’s” destroys innovation and growth
The power of psychographic assessments in talent acquisition
When CEOs should step back from day-to-day operations
Book Mentioned:
A Whole New Mind: Why Right-Brainers Will Rule the Future
Perfect for:
- Mid-market CEOs and founders
- HR professionals and talent acquisition teams
- Business leaders struggling with employee retention
- Companies experiencing rapid growth
- Anyone responsible for building high-performing teams
The biggest takeaway? Stop hiring for tenure and start hiring for cultural fit and giftedness. In today’s market where average tenure is just 4 years, the old rules no longer apply.
KEY TIMESTAMPS:
00:00 – Introduction & Welcome to CEOs Unscripted
02:30 – Brandt’s Background: From P&G to Disney to Executive Search 08:45 – Why Mid-Market CEOs Struggle with Talent Acquisition
12:20 – The Broken Interview Process
15:40 – Cultural Fit vs Qualifications: What Really Matters
19:15 – The Age Discrimination Problem in Hiring
23:50 – Finding Your True Gifts vs Following Passion
27:30 – The Power of Psychographic Assessments
31:45 – The Cost of Impatience in Hiring (3-4x Salary!)
36:20 – Understanding Your Company Culture Before Hiring
40:15 – The MBA Myth: Why Degrees Don’t Guarantee Success
43:50 – Hiring for Different Stages of Company Growth
47:25 – The “Mini-Me” Mistake: Why Diversity Matters
52:10 – The Importance of Professional Reference Checks
55:40 – Onboarding: The Missing Link in Talent Retention
58:30 – The Inverted Pyramid Leadership Model
61:45 – Rapid Fire Questions & Final Wisdom
Episode Guest
Brandt Hanley brings 21+ years of executive search experience, previously working with Procter & Gamble and Walt Disney Company across international markets.


